Lenticular Prints - XXL
This technique originated in France in the 17th century and were popular in print in the 1960s. A combined image information is printed on the backside of a lenticular lens. The lenses filter that information according to the angle from which the print is viewed. Each eye gets to see different picture elements either of the same object (3D effect), or sees a set of alternate images which may appear to transform into each other (motion effect).
The prints can be backlit for an even more impressive effect.
Large format lenticular images (over 2m) are becoming popular in bus shelters, movie theaters or as city light posters.
Backlit or not – this kind of printed advertising fascinates everybody alike, the young and old, passersby as well as customers.
